TORRENT. The New Vinyl Effect.
Always something new. At GZ Media, continuous innovation is part of our DNA. We are constantly exploring new ways to expand the creative potential of vinyl and deliver fresh inspiration to our customers and music lovers alike. As part of the Spring Edition 2026, we introduce TORRENT — a brand-new vinyl effect available in ten color variants.
Turning natural energy into material
The TORRENT effect draws inspiration from a familiar moment. A sunny summer sky suddenly darkens, the first raindrops hit the window, and the air fills with movement, energy, and tension. This very moment became the foundation of TORRENT, visually translating rain in all its forms — from individual drops to flowing water patterns. The result is a vinyl effect that feels vivid, powerful, and always unique.
Ten colors, one signature character
The TORRENT collection features ten carefully designed color variants with rich tones and complex visual textures. Subtle rain patterns, light reflections, metallic accents, and fine details give each record its own distinctive appearance.
Available variants include STARDUST, SNOWPIERCER, TOFFEE, COMET, VEIL, SPRUCE, POINT NEMO, PEARL, CANDY CANE, and CHAROITE. Different colors, the same energy.
Exclusively at GZ
TORRENT is designed for both vinyl enthusiasts and GZ Media customers. The effect enhances the visual impact of vinyl records, making them stand out at first glance. Customers benefit from exclusive availability — TORRENT is produced only at GZ manufacturing plants in Europe and North America. Thanks to GZ’s global production network, the same product and services are offered regardless of where the order is placed.
Innovation as an ongoing journey
The TORRENT effect was created by a dedicated cross-company team at GZ Media. By following fashion trends, drawing inspiration from nature and everyday life, and continuously pushing the technological boundaries of color combinations, the team delivers new products and innovations throughout the year — shaping the future of vinyl design.